In the technology world, the blog has become the standard news medium: and especially at this conference. Throughout the four days, perhaps 50 of the attendees “blogged” the proceedings. Sometimes live: with blog entries being added in the middle of lectures, using laptops and the hotel’s wireless network. With digital cameras allowing pictures to be seen within seconds, chat rooms allowing commentaries to be typed to interested parties worldwide, and a knowledgeable audience keen to disseminate the information, old school newspaper reporters were scooped so hard that most gave up and retired to the bar.

The loop was so quick, that by the end of many lectures, questions from around the world were being emailed to the bloggers, who relayed them to the stage, and in turn blogged the answers. The readership were not passively listening to a pundit describe the situation, they were reaching into the event itself through their representative.
The Guardian:Time to blog on